The 2024 Christmas shopping season will not be the best for retailers. Not only is the Thanksgiving to Christmas window narrower than usual, but market watchers are predicting sluggish sales growth for the period. Salesforce, for example, is forecasting 2% year-over-year growth in global sales for November and December, totaling $1.19 trillion, and 2% growth…
Mobile wallets are emerging as a key addition to retail applications
Retail mobile apps have become indispensable to consumers and are changing the way they shop. While mobile applications continue to attract considerable attention, all-in-one web services in mobile wallets are emerging as a necessary complement to individual mobile applications. Alex Campbell, CIO and co-founder of mobile marketing platform Vibes, notes that mobile wallets can encourage…
How generative artificial intelligence is transforming the payments industry
The rise of generative artificial intelligence is set to become a major disruptive force in global industries, and the financial sector will experience significant transformation thanks to next-generation technology. While much of the buzz around generative artificial intelligence has focused on the emergence of large language models (LLMs) like ChatGPT and their ability to understand…