eCommerce

Electronics giant Amazon is currently experiencing capacity issues at its logistics centers in Europe. Now the seller warns that he cannot accept all shipments. This means merchants may struggle to get their inventory to market in time for the holidays.

According to Eurostat data, 58.1 percent of all consumers in the European Union made a recent purchase online last year. E-commerce is most established in the Netherlands and least in Bulgaria. In many parts of Southeast Europe, adoption remains below 35 percent.

Small and medium-sized e-commerce businesses can benefit from lifecycle marketing and a strategic approach to shopper engagement. The following is a shopper lifecycle marketing framework for an online store selling specialty print-on-demand t-shirts. Each step contains a framework and implementation details. Attraction Purchase Fulfillment Retention Change order Attraction The “attraction” step aims to introduce the…

The business story includes huge successes, epic failures, intrigue, disruption, politics and more. Below, I’ve hand-picked 12 titles that cover everyone through academic studies, history, and biography. Money: The Story of Mankind Money: The Story of Mankind by David McWilliams An academic, banker and journalist, McWilliams combines a deep knowledge of history, economics and psychology…

With 16.3 million monthly users, Temu is more popular in Germany than anywhere else in the European Union. The better-known Shein attracts more attention in France, Spain and Italy, but generates the biggest sales in Europe in Germany.

  Every week we prepare and publish a list of new products from companies offering services to e-commerce merchants. This section contains updates on virtual stores, tax management, cross-border trading, circular packaging, sponsored product display, product images and fast trading. Do you have an e-commerce product release? Email releases@practicalecommerce.com. New tools for traders Walmart updates…

More than eight out of ten Dutch people shopped online in the first half of this year, a record. Especially for personal care products, medicines and vitamin pills, more consumers have gone online.

Google announced its site reputation abuse policy in March 2024 as part of a major update to its organic search algorithm. Google defines website reputation abuse as “when third-party sites are published with little or no first-party oversight or involvement (editorial) and the purpose is to manipulate Search rankings by exploiting first-party website ranking signals.”…

I was struck by a metric in Adobe’s 2024 Cyber ​​Monday recap: a whopping one-fifth of all US sales come from influencers and other affiliates. Still, I can’t help but wonder. Influencers are no longer just trendsetters; are reshaping the way consumers discover and choose products, including Christmas gifts. Many shoppers now rely on influencer…